How to care for your Jewelry?

We are confident in the qualiy of our peices! Please read our material descriptions and jewelry care instructions below to learn more about our products.
Gold Filled vs. Gold Vermeil vs. Gold Plating A 101 Guide (1).jpg

What is Altura Jewelry materials?

What is Gold Vermeil Jewelry?
Not to be confused with regular gold plating, our vermeil is a thick layer of 14k/18k solid gold on sterling silver. It lasts longer than regular gold plating and provides the look and feel of gold jewelry at a fraction of the price.

What need to know about wearing gold vermeil jewelry?
Vermeil will naturally tarnish over time, especially when exposed to environmental factors like air pollution, moisture, and items that contain sulfur, however it is easy to restore the shine of gold vermeil jewelry with proper care and maintenance.

How to Store gold vermeil jewelry?
Store in a safe, dry place - such as an anti-tarnish pouch or case - that usually came with your purchase. This will help to protect your peices when they are not being worn.

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How to wear & care for your Jewelry?

Do I need to be careful with wearing it all the time?
Our jewelry is designed to effortlessly enhance your style, not be a burden. However, we recommend avoiding intense activities while wearing it for your safety.
 
Do I have to remove it after I get home/before shower?
Our jewelry is designed for all-day wear, but it will last longer if you remove it before showering and store it in a dry environment when not in use.
 
Should I store it in the case/pouch all the time?
When not being worn, we recommend you to store it with the pouch that came with purchase to avoid direct contact with air. We would also recommend to seperate storage to avoid unnecessary damage.
 
Why my jewelry get tarnished after a while?
It is very common that vermeil/silver products get tarnished. But don't worry! Here are some tips for you to care well for your jewelry. 1. Use silver cloth to polish your jewelry. 2. Better storage such as Jewelry box to store your jewelry.
 
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